The Paul Mitchell Platinum Blonde Shampoo is the perfect shampoo for blonde, white and silver-colored hair. The advanced formula found in the Platinum Blonde Shampoo contains cool violet pigments to brighten and enhance blonde, grey or white hair while neutralising yellow tones, diminishing that brassy blonde effect. Also containing a powerful combination of conditioning agents and extracts that provide ample moisture and intensified shine while mild ingredients cleanse and retain moisture to soften your hair.

NOTE: Our packaging is getting a makeover, so the product you receive may vary from the images that are shown.

Directions of use:

Wet your hair.

Apply desired amount to the palms of your hands.

Massage into your hair and scalp.

Rinse completely.